Japanese-inspired flavours continue to capture the attention of consumers across Asia and beyond. While Matcha and Yuzu remain well established, there is growing interest in desserts that deliver a sense of comfort and indulgence. One flavour that stands out is the Osaka Cream Puff. Inspired by the light, creamy pastries found in Japan, Osaka Cream Puff combines rich vanilla custard notes with buttery pastry and a delicate sweetness. The result is a familiar yet premium flavo

Roasted vs Fried & Roasted: Which Onion Powder Is Right for Your Application? The difference between a good seasoning and a great one often comes down to one ingredient and how it was processed.

Four regional flavour traditions, one 10% inclusion rate. See how yuzu kosho, sauerkraut fish, kimchi, and Thai chilli & lime transform mayonnaise NPD.

hinese Charcoal BBQ is no longer just a street food experience. It's a flavour phenomenon that snack brands are rushing to bottle, and for good reason.

NP Foods explores how snack manufacturers can leverage flavour trends and seasoning innovation to drive faster, smarter product development in 2026.

Heat is no longer a novelty on the menu, its's the baseline expectation. Across foodservice and snacks maufacturing, consumers are not just tolerating spice, they're chasing complexity, layering flavours, and seeking heat experiences that tell a story.

The snack industry in Asia is gaining momentum. Consumers are no longer satisfied with the typical Cheese and Barbecue flavours. In today’s market, many crave unique taste experiences, the ones that feel novel and nostalgic. Southeast Asian flavours have become a dominant trend across various snack categories. To remain relevant in today’s snack industry, it is essential to keep up with the revolution of our consumers’ taste preferences. Consumers Seek Nostalgic Flavours With

Revitalize Your HoReCa Menu: Seize the Opportunity! In the fast-paced HoReCa market, slow flavour and menu development can spell disaster. It leads to missed opportunities to captivate new customers and outshine your competitors. Imagine the thrill of introducing bold, innovative dishes that leave a lasting impression! Without quick and reliable innovation, your menu risks becoming stale. It may lose its appeal and fail to excite your guests. The Importance of Menu Innovation